Packaging for Instagram and Home Businesses: What to Buy First

Starting an Instagram shop or a home business is exciting, but packaging is where many new sellers overspend. Big suppliers ask you to buy hundreds of boxes in one size, before you even know which size your products need. This

Starting an Instagram shop or a home business is exciting, but packaging is where many new sellers overspend. Big suppliers ask you to buy hundreds of boxes in one size, before you even know which size your products need. This guide shows what to buy first, how much, and how to make a small order look like a brand.

Start small: what to buy for your first 25 to 50 orders

WhatSmallest packPrice from
Brown mailer boxes25 boxes₹149
White mailer boxes25 boxes₹169
3 ply shipping boxes10 boxes₹169
Courier bags100 bags₹269
Packing tape2 rolls₹129
Bubble wrap5 metres₹179

Prices as of October 2026; see each product for the latest price. Delivery is free across India and every order has a GST invoice.

Box or bag? Pick by product

  • Clothes, scarves, soft toys: a tamper proof courier bag is light and keeps courier charges low. Use a mailer box when you want a gift-like unboxing. Our courier bag vs box guide explains when to use which.
  • Jewellery, cosmetics, candles, handmade gifts: a mailer box protects the product and looks good when opened. Add honeycomb paper or bubble wrap around anything that can break.
  • Heavier or multiple items: a 3 ply shipping box. Use 5 ply only for heavy or very fragile goods.

Choose two or three sizes, not one

Measure your products and pick the closest box, with about 1 to 2 cm of space for wrapping. Most small brands do well with a small, a medium and one larger size. We stock about 40 mailer box sizes and more than 75 box sizes in total, so you rarely have to ship a small product in a big box. Our Box Size Finder and mailer box size guide help you choose. The right size also lowers your courier bill, because couriers charge for the space a parcel takes.

Make a small order look like a brand

  • White mailer boxes take stickers and stamps well, so a simple logo sticker makes a plain box look branded.
  • Crinkle shredded paper fills space and makes the unboxing look neat for photos and reels.
  • Add a small thank-you card with your Instagram handle, so happy buyers can tag you.
  • Seal boxes with one clean strip of tape; too much tape looks messy and is hard to open.

When to order more

Keep enough stock for about two weeks of orders and reorder the sizes you use most. Small packs let you test a new size before you buy more. When you ship many orders a week, ask for a bulk quote.

Frequently asked questions

What is the minimum order?
Mailer boxes start at 25, 3 ply boxes at 10, courier bags at 100, tape at 2 rolls and bubble wrap at 5 metres.

Can I get custom printed boxes?
Custom printing usually needs large quantities. For a small brand, a plain white mailer box with your own sticker gives a similar look at a much lower cost.

Do you deliver across India?
Yes. Delivery is free across India and every order comes with a GST invoice.